It often takes a tragedy to open our eyes. As a result of this past weekend’s flooding in Tennessee, Kentucky and Mississippi, I think it is obvious that disasters can happen anywhere. Being called the “100 Year Flood” this disaster has resulted in over three dozen deaths so far, lost homes and property and the closing of businesses across the three states.
Although, for example, most of the city of Nashville is still under water, businesses still need to operate. Hospitals need to treat patients, pharmacies need to fill prescriptions, banks need provide accessibility to customer accounts, telephone companies need to keep the lines open, and the list goes on. If these businesses do not have their data and systems protected and easily recoverable in the event of a disaster like this one, it can have a serious impact on the lives and livelihoods of its consumers, as well as the future of their businesses.
Additionally, businesses that may not directly interact with consumers, also need to ensure business continuity to prevent lost customers, decreased productivity and a decline in profits.